Maruti Suzuki has officially stepped into the premium multi-purpose vehicle (MPV) segment with its latest offering – the Invicto, priced at ₹24.79 lakh (ex-showroom). Designed to cater to large families and comfort-seeking travelers, the Invicto brings a modern blend of styling, practicality, and technology to compete against well-established models like the Toyota Innova, which has long been a benchmark in this category.
With rising demand for spacious, feature-loaded, and refined MPVs in India, the Invicto emerges as a serious contender, targeting buyers who want the convenience of a 7-seater combined with upmarket appeal and performance.
Bold Exterior Design for a Premium Feel
The Maruti Invicto sports a strong road presence with its contemporary styling. At the front, it boasts a bold grille flanked by sleek LED headlamps that add an aggressive flair to its face. The sculpted bumper and strong character lines across the body give it a dynamic and athletic profile, enhancing its visual appeal.
The aerodynamic silhouette is not only pleasing to the eyes but also contributes to better fuel efficiency and driving stability. The large dimensions—typical of a premium MPV—translate into generous cabin space, ensuring every passenger enjoys a comfortable journey.
Spacious and Sophisticated Cabin
Step inside the Invicto, and you’re welcomed by a thoughtfully designed cabin that feels refined and luxurious. Maruti has paid close attention to material quality, with soft-touch surfaces and fine finishes used throughout the interior. The dual-tone dashboard, leatherette upholstery, and ambient lighting elevate the cabin’s feel.
The MPV is configured with a 3-row seating layout, comfortably accommodating seven passengers. Both legroom and headroom are ample across all rows, ensuring that even long journeys are fatigue-free. The second-row captain seats (in higher trims) offer a lounge-like experience, making the Invicto especially appealing to families and chauffeur-driven buyers.
Packed with Smart Features
Maruti Suzuki has equipped the Invicto with a host of features to keep passengers connected and entertained. A prominent touchscreen infotainment system takes center stage on the dashboard, offering seamless Android Auto and Apple CarPlay connectivity. Voice commands, Bluetooth, and navigation functions are also integrated for added convenience.
Additional comfort and convenience features include:
- Automatic climate control
- Rear AC vents for the second and third rows
- Wireless charging
- Multiple USB ports
- Push-button start/stop
- Keyless entry
- Cruise control
These features aim to enhance the user experience, making the Invicto a technology-friendly vehicle ideal for modern families.
Engine Performance and Driving Dynamics
Under the hood, the Invicto comes powered by a refined petrol-hybrid powertrain that is both performance-oriented and fuel-efficient. While exact specifications vary slightly depending on the variant, the engine offers smooth and responsive acceleration, which is particularly beneficial in urban traffic as well as during highway cruising.
The hybrid setup further contributes to better mileage, reduced emissions, and quieter operation. Paired with an automatic transmission, the drive remains effortless and smooth. The suspension system has been tuned to handle Indian roads effectively, absorbing potholes and bumps without compromising ride comfort.
Whether you’re behind the wheel or in the back seat, the Invicto provides a composed and plush driving experience.
Focus on Safety and Driver Assistance
Maruti Suzuki has made safety a top priority in the Invicto. The MPV is equipped with a robust package of safety features, including:
- Multiple airbags
- Anti-lock braking system (ABS)
- Electronic brake-force distribution (EBD)
- Electronic stability program (ESP)
- Hill-hold assist
- Rear parking sensors and camera
Some variants also come with Advanced Driver Assistance Systems (ADAS) that offer added protection, especially at higher speeds or in dense traffic. Features like lane departure warning, adaptive cruise control, and automatic emergency braking make driving the Invicto not only comfortable but also safer.
Taking on the Toyota Innova
No discussion of premium MPVs in India is complete without mentioning the Toyota Innova, a long-standing favorite in this segment. Known for its bulletproof reliability, strong resale value, and comfortable ride, the Innova has dominated the MPV market for years.
However, the Maruti Invicto presents itself as a worthy challenger. With modern styling, an expansive feature list, and Maruti’s extensive service network, it brings new-age appeal to the segment. The Invicto may also attract a younger demographic, thanks to its stylish design and tech-loaded interior, areas where the Innova has traditionally leaned more toward function than flair.
Another advantage the Invicto enjoys is Maruti’s competitive pricing strategy. By offering premium features at a relatively accessible price point, it aims to capture buyers who desire Innova-like space and comfort but with more affordability and style.
Final Verdict: A Worthy New Player in the MPV Arena
With the introduction of the Invicto, Maruti Suzuki has expanded its portfolio to cater to buyers looking for a versatile, premium, and comfortable seven-seater. The Invicto checks all the right boxes: stylish exterior, plush interior, high safety standards, modern tech features, and a refined powertrain.
Its pricing at ₹24.79 lakh positions it well in the competitive landscape, and the Invicto is expected to appeal to both family buyers and corporate customers alike. While the Toyota Innova continues to be a benchmark for MPVs, the Invicto’s fresh design, hybrid efficiency, and feature-rich package make it a serious contender in this growing segment.
If you’re in the market for a spacious, well-equipped family vehicle that blends practicality with a premium feel, the Maruti Suzuki Invicto might just be the ideal pick.
Mangesh Garg is a passionate writer known for captivating stories that blend imagination and reality. Inspired by travel, history, and everyday moments, He crafts narratives that resonate deeply with readers